ASK:
TBN UK were making a TV series about the effect CAP were having on the areas where it served. CAP are a wonderful organisation, with the sole purpose of helping people throughout the UK get out of poverty. Their passion for helping people is inspiring. Unfortunately it is a much needed organisation.
I was asked to add key text elements to the footage.
I was asked to add key text elements to the footage.
APPROACH:
Rather than place the text on top, I wanted to take advantage of the well shot drone and B Roll footage, and add the text 'into' each scene.
Sometimes it involved a lot of rotoscoping around people and objects, but it was well worth it to achieve the desired effect.
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